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Lubricants for sex are very important and not just for anal sex like most people assume. Lubricants help enhance your sexual experience without any risk and not much cost. Whether using a toy or engaging in intercourse, lubrication increases your sensitivity by creating smoother, slippery surfaces. Ladies, we all know it... aging really changes our bodies. Use lube and enjoy sex again. And guess what? Men love lubrication. They buy them more than women! Lubes keep the world running smoothly. Shop Water-Based, Silicone, Flavored and Anal Personal Lubricants.